

Premack Principle AKA Premacking and the power of prediction in creating value transfer
Premack Principle AKA Premacking and the power of prediction in creating value transfer. I had a warm piece of chocolate brownie cake on my birthday. The frosting was fudgy; the cake was moist. I ate it slowly with a bit of vanilla ice cream. If I had been given broccoli for my birthday treat, when I was expecting a cake, my disappointment level would have been defcon 5 but I ate my greens with dinner. I have used an example of a choice between broccoli and chocolate cake as